Smartphone Dependency Syndrome: It’s Real

Have you ever told yourself that you need to put your iPhone away?  You tell yourself you'll put it down for the next thirty minutes   You feel like you are being super productive and it starts to feel as if it has been hours since you last checked it. You think about all the texts, tweets … Continue reading Smartphone Dependency Syndrome: It’s Real

PR Runs On…

Study after study shows that PR professionals consume the most coffee among other professions. One study done in early 2011 ranked PR/Marketing pros in the top 10 of coffee drinkers. Since then, we've upped the ante now ranking a solid number two on the coffee consuming scale. It's no secret that the field of public relations calls … Continue reading PR Runs On…

Only One-Third of Americans Follow a Brand on Social Media?

As a PR student, I am exposed to social media all the time and was shocked to see the findings of a recent study on PR Daily indicating that social media use is not as popular among the masses as one may think. The findings also showed that the American population may not be in … Continue reading Only One-Third of Americans Follow a Brand on Social Media?