The Apple Watch

No matter your opinions on the new Apple Watch, the simple fact of the matter is that you have heard of it. Anyone that is even somewhat remotely active on social media or catching their news online has probably heard news about the new Apple Watch from someone, whether their comments were positive or negative. … Continue reading The Apple Watch

Meerkat: SXSW’s Hottest App

It seems like there is always a new and inventive app trending that it’s sometimes difficult to keep up. The latest taking the app store by storm is Meerkat, a user-friendly iPhone app which allows users to livestream video. It also links (well, linked, but more on that later) to Twitter, allowing users to comment … Continue reading Meerkat: SXSW’s Hottest App

Killin’ that Snapchat Game

Two weeks ago was spring break, and I was able to spend half of it in beautiful, warm Los Angeles; where even though it rained it was still a million times nicer than the frozen tundra of the East Coast. A little while after landing, I opened my Snapchat app and noticed a new story … Continue reading Killin’ that Snapchat Game

It’s Not Delivery, It’s Iggy Azalea

Iggy Azalea had a gripe to handle before heading to this year's Grammy Awards, and she took to social media to settle the score. After an issue with a Papa Johns Pizza employee who, according to Azalea, distributed her personal phone number to family members, Azalea tweeted at Papa Johns searching for answers. . @PapaJohns … Continue reading It’s Not Delivery, It’s Iggy Azalea

Chipotle’s Offensive Twitter Hack

Chipotle Mexican Grill had a lot of cleaning up to do after the brand's Twitter account was hacked for two hours on Sunday morning. Hackers changed the account's avatar to a picture of a swastika, edited the bio information, and sent out multiple tweets using offensive language to attack President Obama and the government systems. … Continue reading Chipotle’s Offensive Twitter Hack

What Social Media Trend is Keeping Myspace Alive?

It’s no secret that Myspace is no longer the leading site in social networking. In fact, it’s likely the last site you would consider when naming social media platforms. But there is one online trend, however, that is helping keep the social networking site alive and, ironically, it’s one you post on other platforms- Throwback … Continue reading What Social Media Trend is Keeping Myspace Alive?

The Importance of Blogging

If you are like me, you have always wanted to be ahead of the game. As a PR major, I always want to be informed of the newest social media tools, most innovative press release format, and more. However, there is one thing that I have been hesitating to do: starting a blog. Even though … Continue reading The Importance of Blogging

Happy Honda Days from Skeletor

Twitter was abuzz with laughs and speculations yesterday when Honda's official Twitter account was seemingly hacked by none other than the cartoon villain, Skeletor. After taking over the brand's account, Skeletor made a few changes, editing their bio to read: "It is I, Skeletor! Master of the Universe, Internet, and now Honda's Twitter Account! Prepare … Continue reading Happy Honda Days from Skeletor

Ferguson Desperately Needs Some Good PR

I am sure that everyone reading this knows what is happening in Ferguson, Missouri; that a white police officer, Darren Wilson, shot and killed an unarmed black teen, Michael Brown. I am also sure that everyone has their own opinions and views on this issue, and in this post I will endeavor to remain neutral … Continue reading Ferguson Desperately Needs Some Good PR

Consumer Engagement According to Beyoncé

(image source) It seems the battle for winner of the internet has a new victor, and unsurprisingly, it's Beyoncé, yet again. After snippets of new tracks from her recently released Platnium Edition Box set of the self-titled album (which she surprised released last winter), Beyoncé surprised us again with her music video, 7/11. Showcasing the … Continue reading Consumer Engagement According to Beyoncé