Communicating Abroad

The summer is officially in swing, vacations have been planned, study abroad semesters have started, and you might soon find yourself in international waters. Though time abroad should be spent enjoying and embedding oneself in a new culture, it is also a great opportunity to network with people who work in different cultural environments who … Continue reading Communicating Abroad

How To Keep Your Summer Job Relevant

As PR students, the reality of summer is that whether you have a summer internship or not, you most likely have a summer job to supplement your unpaid internship or to keep yourself busy. Though you might think your summer job is unrelated to your PR education, here are some ways to keep your summer … Continue reading How To Keep Your Summer Job Relevant

3 of the Best PR Moments of 2014

With 2014 behind us and 2015 officially in gear, it’s important to reflect on some of the most important moments of 2014. Every year, it seems as though there is a new batch of PR crises, scandals and campaigns that through reflection, can teach us as PR professionals for the future. Here is a batch … Continue reading 3 of the Best PR Moments of 2014

Lasting Lessons From A Part-Time Job

As college students trying to make ends meet, summers are often filled with summer jobs rather than beaches and sun. This summer, I worked at a restaurant that I initially attained to make some money on top of an unpaid internship, however, it supplemented my knowledge of PR in a way that I never thought … Continue reading Lasting Lessons From A Part-Time Job

Lessons In Event Planning

If you search “Event Planning” in Google, you get flooded with links to hundreds of party planners and extravagant wedding photos. For the past year, I was given the opportunity to intern as a Public Relations intern for an office that puts on some of Philadelphia’s largest events, none of which entailed a wedding or … Continue reading Lessons In Event Planning

#SocialMediaCampaignsGoneWrong

 As public relations students and practitioners, we all love a good hashtag or social media campaign. Often, hashtags and campaigns can enhance your voice on twitter, broaden your outreach and begin a discourse with your followers. All of which is great, but when you are a big corporation or a largely followed twitter account, you … Continue reading #SocialMediaCampaignsGoneWrong

Don’t Get Lost in the Shuffle

Have a pitch or a press release but don’t know who to reach out to or how to make sure it gets covered? Though we often know what to pitch, we are left with this lingering question. Faced with this problem myself, I created my own list of tips based on an article by PR … Continue reading Don’t Get Lost in the Shuffle

Instagram Direct: What Does It Mean for PR?

Whether you like it or not, social media is one of the fastest growing platforms for public relations students and professionals alike. With a community of over 150 million users from around the globe, Instagram is one of those social media platforms that has grown to monumental heights over the past three years. Instagram can … Continue reading Instagram Direct: What Does It Mean for PR?