What Electronic Dance Music Can Teach PR Pros

Over the past few months I have attended my fair share of concerts, most of them being categorized under the genre of EDM. It’s no secret that electronic dance music is on the rise in the United States With songs like Nero’s “Promises” being featured in a Hewlett Packard commercial and household names like Avicii … Continue reading What Electronic Dance Music Can Teach PR Pros

Pitching? Consider pop culture

I was reading through my PRSA Issues & Trends e-mail the other day, and a featured story caught my eye: "How Dwight Schrute Helped Me Place a Story in TIME." As an avid fan of "The Office" and a person who finds Dwight's character to be hilarious, I clicked on the link and read the … Continue reading Pitching? Consider pop culture

Welcome to Twitter Charlie Sheen!

As everyone knows, you can't go a day without hearing someone reference one of the latest "Sheen-isms." Charlie Sheen, the controversial and reckless star of the popular and recently canceled series, Two and a Half Men, has been making his rounds on the television and radio talk show circuit, blurting out statements that have increased … Continue reading Welcome to Twitter Charlie Sheen!

Be Careful What You Put Your Name On– ‘Kardashian Kard’ Controversy

The Kardashians have their image and name behind a clothing line boutique, beauty products, a book, a new jewelry line for BeBe and just recently a credit card. Branding themselves with these products has mostly improved their celebrity status. However, if you think celebrity fame and name equal instant success in all endeavors, you’re mistaken. … Continue reading Be Careful What You Put Your Name On– ‘Kardashian Kard’ Controversy

Celebrity Twitter Deaths Go Unnoticed

Buzz has been circulating about the major flop that resulted from this year's "Digital Death Buy Life AIDS Campaign" that involved the social media death of popular celebrities such as Alicia Keys, Kim Kardashian, Ryan Seacrest, Justin Timberlake, Usher and Lady Gaga. The campaign's mission was to raise $1 million for the charity Keep A … Continue reading Celebrity Twitter Deaths Go Unnoticed

Crisis Management PR…Coming to a TV Near You!

I'm not sure if I've ever been so excited about a piece of gossip as this. If you haven't heard yet, there is rather credible information being leaked about a potential new TV drama inspired by the career of Judy Smith, a legendary public relations consultant who specializes in crisis communications and has a portfolio … Continue reading Crisis Management PR…Coming to a TV Near You!

Has Breast Cancer Awareness Become a Trend?

My aunt, a two-time breast cancer survivor, sent me an interesting New York Times article titled Think About Pink. The article offers one breast cancer survivor's perspective on the trend of sexualizing breast cancer awareness.You have probably seen the bracelets, t-shirts and other items displaying slogans such as "I Heart Boobies," "Save Second Base" and … Continue reading Has Breast Cancer Awareness Become a Trend?

GQ’s GLEE Cover Controversy

GQ is receiving mixed reviews about their November issue, which features provocative photos of GLEE cast members. The magazine is aimed at adult males, but the television show is geared toward a teenage crowd. The actresses in the questionable photos are in their twenties, but they play high school students on the show. They are … Continue reading GQ’s GLEE Cover Controversy

A Picture is Worth a Thousand Words

Elle magazine celebrated its 25-year anniversary this month with four covers, each featuring a popular Hollywood actress. While three of the covers were graced by full-length profiles of Megan Fox, Amanda Seyfried, and Lauren Conrad, the fourth one was a cropped, mid-chest shot of a lightened Gabourey Sidibe. It was apparent that Sidibe’s cover was … Continue reading A Picture is Worth a Thousand Words

The Social Network: Zuckerberg Should Fight Fire with Fire

With the tagline “You don’t get to 500 million friends without making a few enemies,” The Social Network is sure satisfy Facebook fanatics’ desire to learn more about social media king Mark Zuckerberg, who founded the revolutionary website back in 2003. An almost faceless figure for some time, Zuckerberg has not shared much about how … Continue reading The Social Network: Zuckerberg Should Fight Fire with Fire