Media Training 101: Tips on Teaching Your Client

Advocacy. Advocacy. Advocacy.  It's PR 101, it's what we do for our clients and it's what is engraved into our brains from the start.  Part of advocating for your client or your company can be media training. Media training is simply preparing your client for press conferences, interviews, TV appearances, etc. It's a daunting task … Continue reading Media Training 101: Tips on Teaching Your Client

Crucial Details to Remember when Tempers Rise in PR

Its not always smooth sailing in the field of Public Relations. As the professional, we have been taught to always keep calm in a situation of crisis and to never show fear in the face of a challenge. Although, when your blood starts to boil because your diva client thinks he or she knows everything … Continue reading Crucial Details to Remember when Tempers Rise in PR