SEO 101: How to get your online work noticed

 Let’s be real here, there are millions of websites and web pages online. It’s an ocean of content, and all you are given is a search engine and your own vocabulary to find what you need.With that said, if you do not know how to write for search engine optimization (or SEO for short), you … Continue reading SEO 101: How to get your online work noticed

Here’s my card: Why having a business card is essential for the networking student

Wherever you go, it seems like the digital age has taken over. Every type of correspondence is over email, text message, social media or some other form of digitized communication. Seriously, why do we even make paper anymore (You know, outside of academic persistence that everything be handed in via hard-copy)? Despite the ever-so-slow death … Continue reading Here’s my card: Why having a business card is essential for the networking student

What your professors aren’t telling you about ethics

It seems nowadays that every one of my professors has something to say about ethics: how we are expected to perform with good conscience in a research or business setting, how we are supposed to handle a situation, what kind of values we are expected to live up to and other introspective questions have me … Continue reading What your professors aren’t telling you about ethics

Six books every public relations professional should read

I love to read- I always have. When I was a kid, I read so much my teachers actually asked me stop reading. This of course led me to my love of writing, which led me to my love of public relations, which led me here. But getting to why you are here, if you … Continue reading Six books every public relations professional should read