Unlike many who contribute to this blog, I do not dream to be a public relations practitioner. But, that doesn’t mean I do not value or care about PR any less. My freshman year of college, I was looking into taking up a minor. I knew I wanted to learn more about being a better … Continue reading My Love Letter to PR
It is hard to go anywhere and not hear someone talking about the Marvel Cinematic Universe, especially if one of its key players is being ripped out of the franchise. The MCU just recently finished its “phase 3” of movies last summer with Avengers: Endgame and Spider-Man: Far From Home. Both films were huge hits … Continue reading Spider-Man: Bouncing From Home to Home
I’ve been a self-diagnosed “foodie” since what seems like forever, but it wasn’t until I was 19 years old when I combined my passion for food and PR. My best friend at Temple texted me one day in the Spring of 2017 to tell me that she made a food Instagram account and wanted me … Continue reading Tips and Tricks on Starting A Food Instagram Account
If there is one thing I learned about being heavily involved in college, it’s that no matter how hard you try, you will never be able to make everyone happy. I am frequently in situations where I have to choose between being responsible or going to hang out with my friends. While busy people will … Continue reading Be PRactical. Find Balance.
For the past month, the beauty and YouTube community has had its eyes on Jeffree Star and Shane Dawson. Shane Dawson, YouTube celebrity with over 20 million subscribers, has been creating a docu-series that follows the journey that he took while creating a new makeup collection in collaboration with another YouTuber celebrity, Jeffree Star. Jeffree … Continue reading How Jeffree Star Cosmetics Expertly Manages its Publics
Since the beginning of the semester, I have commuted twice a week into Rittenhouse Square to intern at a boutique agency called Breslow Partners. So far, this internship has taught me amazing skills and strengthened my abilities as a future PR practitioner. At Breslow Partners, I am the account coordinator for one of our clients, … Continue reading What Interning in the City has Taught Me.
I sat waiting in the Philadelphia International Airport anxiously counting the seconds until it was time to board our 8 a.m. flight to San Diego. After planning the trip since the summer, the big moment had finally arrived where we would be attending the PRSSA International Conference. All members from PRSSA and PRowl were … Continue reading The Trip that Changed Me.
Billie is a female-focused shaving company that sells subscription-based services to its mostly millennial and Gen Z customers. Like dozens of other razor subscription services, Billie allows its customers to choose from an assortment of razor colors, customization of boxes with other aesthetically-pleasing shaving products, and the frequencies of deliveries. What sets Billie apart from … Continue reading How a Shaving Company is Challenging the Pink Tax and Changing the Conversation Surrounding Body Hair
PR stunts and unique campaigns have been used by celebrities and businesses alike since before the term “public relations” was coined. Publicity stunts have continuously proven to be the best tactic for generating word of mouth and grabbing the publics attention, but in the age of social media and the 24-hour news cycle, it’s easy … Continue reading TOP 4 PR STUNTS AND CAMPAIGN ACTIVATIONS OF 2019 SO FAR
I started at Temple as a pre-pharmacy major. As a freshman, I was unbelievably excited to learn everything that the science field had to offer, and Temple seemed like the perfect place to start my 8-year journey towards a doctorate. I was motivated by my passion, and I always did well in science classes throughout … Continue reading Following My Gut Led Me To Public Relations