How to Harness the Power of SEO to Optimize Your PR Efforts

At its core, effective public relations requires a few essential skills: clear and concise writing, the ability to understand the needs and desires of stakeholders, and the capability to work in a fast-paced environment with a multitude of personalities. While these elements of the profession will never disappear, there are new strategic communicators must adapt … Continue reading How to Harness the Power of SEO to Optimize Your PR Efforts

5 Tips For Attending Your First PR Conference

Every year our Temple PRSSA chapter hosts a PR conference for networking and professional development. After going to the Temple PRSSA Regional Conference last spring and the International PRSSA Conference in October, I feel that I’ve gained some knowledge of what to do at these conferences. In the spirit of the Temple University PRSSA Mid-Atlantic … Continue reading 5 Tips For Attending Your First PR Conference

5 Tips to Help You Tackle Your Next Networking Event

  Going into a networking event can be terrifying. Here are some simple tips to up your game in your future career-building endeavors. 1. Dress for success.   This seems like common sense, but you’d be surprised how many people don’t take advantage of this easy step. Wear clothes that make you feel confident but … Continue reading 5 Tips to Help You Tackle Your Next Networking Event

5 Ways to Live More Sustainably as a College Student

"Our house is on fire," and I am petrified. Sustainability is something that has recently become really important to me due to the impending threat of the climate crisis we are facing. According to NASA, global temperature has risen 1.9 degrees Fahrenheit since the 1880s. This increase is causing natural disasters, extreme weather conditions, and … Continue reading 5 Ways to Live More Sustainably as a College Student

Learning to Love and Trust Yourself While Facing Your Future

Going into college is a huge step in your life, and trying to gain confidence in yourself and the future that you are working for can be extremely hard! You can feel your passion falter and start to fade during those long nights, and sometimes you start to wonder if you really are on the … Continue reading Learning to Love and Trust Yourself While Facing Your Future

Four tips for a public relations student to remember in 2020 and beyond

Between classes, work and student organizations, the start of a new year can quickly already feel old. That’s why it’s important to remind ourselves what matters, inside and outside the classroom.   Here’s a guide for the top four tips a public relations student needs to keep in mind in the new year. Follow the … Continue reading Four tips for a public relations student to remember in 2020 and beyond

Student Orgs, Working, and Commuting: How to Handle It All

I started commuting last semester, and it was definitely a shock to me. I wasn’t used to getting up early at all, I didn’t know how public transportation worked, and I had no clue how I was going to balance writing articles for Odyssey, while also being involved in PRSSA’s e-board and having to work … Continue reading Student Orgs, Working, and Commuting: How to Handle It All