For those who are attending the 2015 Public Relations Student Society of America National Conference – it’s right around the corner! One of the most important things you should take with you to Conference are business cards, especially a unique, unforgettable card that will get you your dream job. Even if you aren’t attending Conference this year, having an up-to-date business card is still always important.
Just like your resume, your business card says a lot about you. You also need to understand what types of cards are appropriate for the field you are in – and which are not. For all of us public relations students and practitioners, resumes and business cards should be somewhere in between the creativeness of graphic design and the seriousness of business. For your business card, you don’t need that generic white card with black type, you can have a picture or colored background! But be sure to still include your full name, as much contact information as you’re willing to share, and your company or school. Include an email address that you will still be using after school ends, and your permanent address. Don’t be afraid to get creative with your business card, but don’t make something over-the-top that requires people to do more work.
When you do get to Conference, keep your business cards on you at all times. For that entire week in November, Atlanta will be swarming with PR, marketing, and communications people. You never know where you might meet someone! This applies to all of us, all of the time as well. I keep a stack of cards in my backpack, just in case, and take a few to work and my internship every day. It never hurts to have your business card with you!
Have any thoughts on unique business card ideas? Share them below in the comments.