Keeping Fundraising Fresh

Having trouble getting employees to participate in your fundraising events? While bake sales in the lunch room and casual Fridays are classic fundraising events that work on a smaller, more personal level, replacing traditional fund raising methods with fun events attracts many more participants to your cause. Keeping ideas fresh and up to date with some of the most popular trends will spark the interest of employees and your community! Here are a few fundraising events your PR department might like to try: 
ZumbaThons: Zumba, a dance fitness program that incorporates many different types of music and dance styles into the workout, has become immensely popular in the United States. Zumbathons are a fun, high energy fundraiser that gets everyone up and dancing for a few hours, and with the increase in health awareness over the years, this is sure to spark the interest of coworkers. Adding a raffle and some donated goodie bags makes an event like this a winner – for your company and employees!
5k Run/Walk: Organizing runs not only get your employees involved, but also the surrounding community. They also attract all ages to participate. Many times, local businesses will donate food and water to give to runners as they cross the finish line. Handing out free T-shirts to runners and walkers are great gifts, and remind them to participate in the event every year. 
Concerts: Local bands and artists are great to hit up for a fundraising event. Not only do they get their name and talent out there, but it is also gets employees to socialize with one another and relax. Starting the evening off with cocktails and hors d’oeuvres is a great way to make an entire night out of it!
By incorporating some new ideas into your fundraising, more people will be attracted to participate and will, in turn, raise more money for whatever the cause may be.  
What are some of your favorite fundraising ideas? Leave us a comment and let us know!
This guest blog post was written by PRowl Staff Member Tessa Cohn.

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