Last night, the Department of Strategic Communication (StratComm) hosted it’s first-ever Leadership Lookbook event, an evening designed to teach students about the importance of leadership and professional dress in the workplace.
With over 30 students in attendance from the School of Communications and Theater, the event began with Dr. Tracey Weiss, a StratComm professor, and Shari DaCosta, a StratComm alumnus, who spoke to the audience about becoming a leader in your career. Students were also informed about the benefits of the department’s leadership minor, which teaches students one of the most desired traits by today’s employers.
Four of StratComm’s very own students “hit the runway” as they modeled looks from Les Richards Menswear and Ann Taylor. Knowledgeable representatives from both retailers gave great tips and advice to audience attendees on how to assemble a professional outfit for both men and women, while further emphasizing the importance of dress and first impressions during the job search process.
To complete the leadership look, representatives from Jean Madeline Salons provided live hair and makeup demonstrations during the event to teach students that a professional look doesn’t just end after the suit. Quick and easy tips were given to students on how to achieve a polished look, from smooth hair to healthy skin.
At the end of the event, various prizes were raffled off to audience members including gift cards for local restaurants, gift cards to Jean Madeline Salons and a free suit courtesy of Les Richards Menswear.
Les Richards Menwear will continue to help Temple University men get the leadership edge with an extra 10% discount throughout the month of April with the presentation of a Temple ID.
For more information about the Department of Strategic Communication, follow @StratCommTU on Twitter or visit http://www.facebook.com/StratCommTU.